Winter farming and municipal operations demand unshakable traction, durability, and safety—especially on icy and snow-covered roads. The RIDEMAX IT 697 (M+S) is BKT’s premium winter radial tire designed specifically for tractors and heavy-duty municipal vehicles, delivering exceptional grip, stability, and fuel efficiency in the harshest conditions.
Engineered with deep tread grooves, a reinforced casing, and an optimized winter compound, this tire eliminates the need for snow chains while providing superior handling at high speeds. Whether you’re a farmer transporting goods, a contractor maintaining roads, or a municipal worker clearing snow, the RIDEMAX IT 697 (M+S) ensures maximum safety and performance when temperatures drop.
Product Overview
The RIDEMAX IT 697 (M+S) is a radial winter tire built for tractors and municipal vehicles operating in snow and ice. Unlike standard tires that struggle in winter conditions, this model features:
✔ M+S (Mud + Snow) Certified – Meets winter traction standards.
✔ Deep Tread Grooves – Bites into snow and ice for chain-free grip.
✔ Reinforced Casing – Handles heavy loads with enhanced stability.
✔ Low Rolling Resistance – Reduces fuel consumption without sacrificing traction.
Designed for haulage, road maintenance, and winter farming, this tire ensures safe, efficient, and economical operations in freezing conditions.
Key Features & Benefits
1. Superior Winter Traction (M+S Rated)
- Deep, aggressive tread pattern grips snow and ice without chains.
- Specialized rubber compound stays flexible in sub-zero temperatures.
- Self-cleaning grooves prevent snow buildup for consistent traction.
2. Reinforced Casing for Heavy-Duty Stability
- Steel-belted radial construction supports heavy loads.
- High-speed stability (up to 65 km/h) for efficient transport.
- Puncture-resistant design for longer lifespan.
3. Fuel-Efficient Performance
- Optimized tread design reduces rolling resistance.
- Lower fuel consumption compared to standard winter tires.
- Cost-effective for long-term winter operations.
4. Versatile for Multiple Applications
✔ Agricultural Haulage – Safe transport of crops and supplies.
✔ Municipal Snow Clearing – Reliable traction for plows and utility vehicles.
✔ Winter Road Maintenance – Stable performance on icy roads.
5. Comfort & Reduced Vibrations
- Radial construction minimizes road shocks.
- Smoother ride for operator comfort during long shifts.
Performance in Real-World Winter Conditions
✔ Ice & Snow Handling
- Tested in extreme winter conditions for reliable grip.
- No chains needed—saves time and installation costs.
✔ High-Speed Transport
- Stable at highway speeds (up to 65 km/h).
- Reduced slippage when carrying heavy loads.
✔ Mud & Slush Resistance
- Tread evacuates slush quickly to prevent hydroplaning.
- Maintains traction in mixed winter conditions.
Durability & Longevity
Built to withstand harsh winter wear, the RIDEMAX IT 697 (M+S) features:
- Cut-resistant tread compound for extended life.
- Reinforced sidewalls to prevent damage from debris.
- Steel belt construction for load-bearing strength.
Farmers and municipal operators report multiple seasons of reliable use, making it a cost-effective winter solution.
How Does It Compare to Other Winter Tires?
| Feature | RIDEMAX IT 697 (M+S) | Standard Winter Tires | Competitor Winter Tires |
|---|---|---|---|
| Traction (Ice/Snow) | Excellent (M+S Certified) | Moderate (Requires chains) | Good (Some require chains) |
| Load Capacity | Heavy-duty reinforced casing | Standard load rating | Slightly reinforced |
| Fuel Efficiency | Low rolling resistance | Higher rolling resistance | Moderate efficiency |
| Speed Stability | Stable up to 65 km/h | Limited at high speeds | Decent stability |
| Chain-Free Use | Yes (Deep tread design) | Often requires chains | Sometimes chain-free |
For other winter and all-season options, consider:
- MP-570 – A versatile tire for mixed conditions.
- XL GRIP BHL – Extra grip for extreme winter use.
- AW-712 – All-weather performance.
However, the RIDEMAX IT 697 (M+S) remains the top choice for winter tractor and municipal work.
What Users Are Saying
“Since switching to RIDEMAX IT 697, we no longer need chains—saving us hours in setup time during snowstorms.” – Mark T., Snow Removal Contractor
“The grip on icy roads is incredible. We haul feed daily, and these tires have never let us down.” – Lisa H., Dairy Farmer
“Stable at high speeds and lasts multiple winters—worth every penny.” – Carlos M., Municipal Fleet Manager
Maintenance & Care Tips
To maximize the lifespan of your RIDEMAX IT 697 (M+S):
- Check tire pressure regularly (cold weather affects inflation).
- Rotate tires to ensure even wear.
- Clean treads after heavy snow use to prevent ice buildup.
- Store properly in off-season (keep away from direct sunlight).
BKT offers warranty coverage for manufacturing defects.
Upgrade to RIDEMAX IT 697 (M+S) Today!
Don’t let winter slow you down—equip your tractor or municipal vehicle with the best winter tire available.
❄️ Ready for unbeatable winter performance?
👉 Click here to check RIDEMAX IT 697 (M+S) pricing
👉 Browse other winter-ready tires
Limited-time offer: Buy a full set and get free winter maintenance tips!
Why Risk Winter Operations? Choose RIDEMAX IT 697 (M+S) for Reliable Traction!
For more heavy-duty options, explore:
- AGRIMAX RT-765 – Year-round farming tire.
- TR-461 – Durable transport tire.
- AGRIMAX RT-945 – High-speed farming solution.
Stay safe and productive this winter—order now! 🚜❄️
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